Social Media Strategist (Freelance)

Job Summary

Golden Hire, a French leadership & entrepreneurship firm with a multi‑million follower base across YouTube, Instagram, TikTok, LinkedIn and Facebook, seeks a freelance Social Media Strategist. The role blends strategic planning and hands‑on execution of organic content to grow audience, reinforce the founder’s digital authority and generate qualified leads. Responsibilities include building a structured editorial calendar, benchmarking top international accounts, ideating and testing new formats, and ensuring content aligns with marketing objectives. The strategist will write copy, guide video production, oversee graphic design, and run community management tasks such as moderation and lead capture. The role requires close coordination with the Director of Marketing, measurement of content impact, and continuous improvement of lead magnets and conversion funnels. Candidates must have at least 4 years of experience managing high‑volume social media accounts, deep expertise in YouTube, LinkedIn, and Instagram, and proven ability to scale audience growth and lead generation.

Key Responsibilities

• Golden Hire, a French leadership & entrepreneurship firm with a multi‑million follower base across YouTube, Instagram, TikTok, LinkedIn and Facebook, seeks a freelance Social Media Strategist. The role blends strategic planning and hands‑on execution of organic content to grow audience, reinforce the founder’s digital authority and generate qualified leads. Responsibilities include building a structured editorial calendar, benchmarking top international accounts, ideating and testing new formats, and ensuring content aligns with marketing objectives. The strategist will write copy, guide video production, oversee graphic design, and run community management tasks such as moderation and lead capture. The role requires close coordination with the Director of Marketing, measurement of content impact, and continuous improvement of lead magnets and conversion funnels. Candidates must have at least 4 years of experience managing high‑volume social media accounts, deep expertise in YouTube, LinkedIn, and Instagram, and proven ability to scale audience growth and lead generation.

About the Role

This role is ideal for someone who enjoys combining strategy, content, data and execution. You will work with cross-functional teams and contribute directly to the company’s digital growth in Kolkata and surrounding areas.

Job Requirements

• Social Media Strategy
• Content Creation
• Copywriting
• Video Production
• Community Management

Required Skills